Key Smadi Sonwi Technology News

Archive for the ‘Communications’ Category

The basic premise that defines a business phone has been simple and well stated for many years. Business phones, unlike home telephones, need to be able to handle a large call volume and provide functionality that is useful to the end user. This usually includes the ability to field several calls at the same time, put people on hold when necessary, and direct phone traffic to wherever it needs to go. Business phones have accomplished these tasks with flying colors going all the way back the earliest models. Even more impressive, however, is the ability business phone manufacturers have shown to incorporate new and expanding technologies into their products.

Technology has grown by leaps and bounds, especially in the last two decades. From faxes to cellular phones and the dawning of the computer age, changes that have affected phones in general, but particularly business phones, have been varying and abundant. Looking at other industries where technology has influenced design and protocols, one can easily see that not all manufacturers share the same competitiveness that business phone manufacturers share in relation to keeping their products as current as possible. Digital telephones were available before the digital alarm clock, digital wrist watch or the digital thermostat.
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Many companies are now doing the majority or even all their business online and foregoing the “Brick and Mortar” storefront. It is easy to see why that trend has happened. For one thing, the cost of setting up such a business is relatively inexpensive and easy. There is no need to pay for the overhead of a physical building. Also, the cost of maintaining a Web site is minimal. Moreover, the Internet provides a convenient and efficient way of marketing products. As more and more people are spending time on the Internet, the market of online customers continues to grow.

But when businesses shift from face-to-face customers to anonymous online customers, there is a loss of personal connection and trust. All the online spamming and scamming hasn’t helped the matter at all. That has eroded the trust in E-commerce and the credibility of many companies. How are you gaining and maintaining customer trust? What are you doing as an online vendor to communicate to your customers?

In an online world, business just doesn’t stop after hours and on weekends. What are you doing to answer your customer’s questions? Here are a few things that you can do to improve communication with your customers:

1. Offer a Frequently Asked Questions (FAQ) page and online product support information. This is an excellent way of answering basic questions that may otherwise flood your support email. For example, our voice-changing product, MorphVOX, has a FAQ on the common issues that customers may come across. We also have provided detailed online documentation on topics that users may want to explore more. This takes care of roughly 95% of the questions people may have.

2. Add a support email link on your Web site for issues that can’t be resolved by the Web support. At Screaming Bee, we try to answer our customer questions within one business day. More often, we’ll answer questions within an hour of receiving the email. I believe that we have gained many loyal customers because of our aggressive efforts to meet needs in a timely manner.
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While most commercial phone systems offer standardized features such as voice mail, call forwarding, transferring and hold music, not all are created equal. With three different options for businesses, it’s important to understand that the phone system you choose should be reflection of your businesses size and where you expect to be several years down the road. If your company has a very small number of employees, a KSU-less system might be the right choice. KSU-less systems offer a high degree of functionality for a much lower initial investment. KSU-less phones are not tied together in the sense that traditional phone systems are. Instead, the actual handsets provide commercial phone system features, instead of connecting to a central control unit.

For mid-sized companies, key systems offer more features and are expandable for normally up to 35 handsets. Key systems utilize a central control device called the key system unit (KSU) to manage the connected network of phones within your business as well as any outgoing or incoming calls. In recent years, key systems have become so advanced that many rival PBX systems in terms of standard features and customization.
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Thirty year broadcast veteran Barry Michaels, (‘Michaels In The Morning’) has quite a few stories to tell! His early life was an idyllic one, growing up on picturesque farm land in the southeastern United States, with a Mom and Dad to admire and a support group of aunts and uncles that many don’t have today. Barry became interested in radio at an early age, becoming a ‘gopher’ for one local radio personality and quickly learning where the emphasis is placed in the term ’show business’. Barry’s career began in earnest after college, when he finally screwed up his courage to apply at a small radio station near his hometown, where he spoke mostly to cows. Little did management know that he would have paid them to be on the air! From having the honor of being recognized by his peers with nominations as Major Market Air Personality of the Year to working as a towel boy in a swanky country club between radio jobs, you’ll share in Barry’s top of the mountain triumphs and bottom of the valley lows. You’ll get to meet some of the most talented professionals in the business and you’ll cheer the heroes and clinch your teeth at the bad guys! Barry also honors those who entertained and inspired an entire generation of radio personalities-the voices on those fifty thousand watt a.m. radio stations with legendary call letters like WLS, WCFL, WABC and more.
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